Every Christian Business and Ministry is unique. And so is every Christian Direct Solution

We Listen. We Learn. We analyze. We recommend. We discuss. We are adaptable and solutions-oriented. We assess what you need to achieve and make strategic recommendations that will lead to the results you specify – whether you’re looking for high quality data or a complete, end-to-end business solution to meet operational, financial or other management goals.

This partnership approach stems from our belief that knowledge is power. The more we know about you, the more we can help you learn about your consumers. And the more you know about your customers and donors, the better you can connect with them.

We listen to your needs, identified opportunities and challenges. We analyze and create solutions customized to your business – solutions that will drive your marketing programs to deliver outstanding results – solutions drawn from the accumulated knowledge and experience of senior (and junior) Christian Direct business practitioners.

Whether you need to find new customers or donors - or grow your existing ones, Christian Direct delivers services including accountable, measurable marketing communication and analytical services that will increase the return on your marketing investment.

Typically, Christian Direct uses “customer centric” approaches to business and financial measures. This is true for both not-for-profit and “for profit” organizations.

We listen to your needs, identified opportunities and challenges. We analyze and create solutions customized to your business – solutions that will drive your marketing programs to deliver outstanding results – solutions drawn from the accumulated knowledge and experience of senior (and junior) Christian Direct business practitioners.

Whether you need to find new customers or donors - or grow your existing ones, Christian Direct delivers services including accountable, measurable marketing communication and analytical services that will increase the return on your marketing investment.

Typically, Christian Direct uses “customer centric” approaches to business and financial measures. This is true for both not-for-profit and “for profit” organizations. Additionally, donor acquisition and management practices are likewise focused on a “benefit to the donor” approach.

We ask:

1. Who are the customers or donors?
2. Who are the best customers or donors?
3. Who are the Worst Customers donors? How can marketing communication be more precisely consistent with business plan goals?
4. How can location, inventory, and financial management be adjusted to be aligned with business plan goals?

Christian Direct management has a strategic business focus. We ask:

1. What is the competition?
2. How is the business or ministry positioned?
3. What are the short term business and financial expectations for the organization?
4. What are the long term business and financial plans for the organization?

Christian Direct provides participative management advise and counsel that adds the perspective from the of hands on executives experience in owning and operating small and large businesses.